Here is a movie script synopsis.
The Dosai maavu companies, ‘ready-to-eat’ and breakfast mix companies are unable to get a stronghold into the South-Indian household. They expect their packs to fly off the shelves but that’s not happening. They’re unable to crack the code. They sense they’re up against a powerful competitor. They do some research and realize that they’re up against the ‘Upma’. They can’t compete with a 5-minute dish that requires nothing more than salt, water and a handful of pantry staples. They set out to undermine the image of Upma. They hatch a conspiracy against Upma. They fund meme and troll campaigns to make fun of upma, to put it down. They successfully create a bad rap for Upma. Then they introduce an Upma-mix to rub it in. The hero’s favourite dish is Upma. He has to somehow save the Upma from extinction. How he saves the upma and the world from the evil forces makes the rest of the story.
The Americans can set two sets of robot cum cars against each other for a metal dabba (Transformer).
I never did understand the Upma-mix though. What was that? They packed the rava and salt into a pack?
I am a great fan of all kinds of Upma, both eating and making. Upma encompasses all kinds of rava & vermicelli. The one I am sharing today is made with wheat sevai – Godhumai sevai (fine wheat vermicelli). I made a simple veggie godhumai sevai with it. The godhumai sevai is store bought. It’s super easy to prepare. Sevai is usually much finer than vermicelli and should not be cooked in boiling water. Sevai has to be soaked for a short while and then tossed with the desired spices and veggies. Alternately you can make a sweet version of this sevai by steaming it and then mixing in grated coconut, ghee and sugar. Enjoy!